diff --git a/api.ts b/api.ts
index 46e642c..3c79a8b 100644
--- a/api.ts
+++ b/api.ts
@@ -55,6 +55,14 @@ router.get('/dseg_price/:billcode/:shipcode/:stlc/:dseg/:qty', async (ctx) => {
     ctx.response.body = ag.guidance.finalPrice.Snapped;
 });
 
+// specific customres codes but generic style code and data segment to accomodate custom colors and branding
+router.get('/dseg_reason/:billcode/:shipcode/:stlc/:dseg/:qty', async (ctx) => {
+    const { billcode, shipcode, stlc, dseg, qty } = ctx.params;
+    const result = await client.queryObject({args: [billcode, shipcode, stlc, dseg, qty], text: query_dseg} );
+    const ag = apply_guidance(result.rows[0]["doc"]);
+    ctx.response.body = ag.guidance.finalPrice.Reason;
+});
+
 app.use(router.routes());
 app.use(router.allowedMethods());